The Goal

Create an engaging mobile app UI that helps hospital personnel improve their knowledge and skills through interactive medical challenges.

Approach

Working within tight deadlines, I analyzed Baycrest's brand guidelines and healthcare UI references. Using reusable components and variants, I efficiently designed an interface where users could select difficulty levels, solve medical cases, and earn real money based on their knowledge.

The Result

Delivered a polished, consistent, and scalable UI within tight deadlines, combining intuitive gameplay, team collaboration, and competitive leaderboards to make professional learning more engaging.

11
Customer interviews conducted

1
Survey study completed

The Goal

Validate market demand, identify the target audience, and assess willingness to pay before development.

Approach

Conducted user interviews, surveys, and social media experiments while developing an early prototype. Research insights led to a pivot toward 48 Hours of Deep Local Immersion.

The Result

Validated interest in authentic cultural experiences but uncovered an unsustainable business model, preventing costly development and enabling evidence-based decisions.

Entangles: Automated meetings scheduler

100%
Tasks Completion Rate

0
Accessibility Issues

The Goal

The goal was to create a set of new features, which the client envisioned as an important differentiation from their competitors.

Approach

After conducting a thorough research, which included survey, competitors analysis, analytics, etc, we prioritized the features, and I came up with personas, based on which I created the first set of prototypes. Then we conducted 2 rounds of usability testing, that resulted in updated features’ design and users flows.

The Result

Substantially increased tasks completion rate - from 48% to 100%. Eliminated accessibility issues, and created a new roadmap for future UX/UI improvements.

Weekly Reporting System

90%
Reduction in Usability Issues

100%
Reduction in Critical Issues

The Goal

Improve the usability and efficiency of an internal employee reporting platform.

Approach

Conducted a UX analysis, redesigned the interface and information architecture, and improved navigation, labeling, and search functionality. Extensively used Figma components, properties, and variants to create a consistent, scalable, and maintainable UI design system.

The Result

Reduced usability issues by 90% and eliminated 100% of critical issues, delivering a clearer, more intuitive user experience supported by a reusable and consistent UI component library.

ShaShoLi - Multipurpose Mobile App

The Goal

The initial goal was to improve the UX of the tag system of this app. However, after the initial UX audit, the goal became to upgrade the whole application and make it more useful and usable.

Approach

Thus, we conducted a second round of research, which included: Market Research, UX-Audit, Competitive analysis and Interviews, which resulted in personas and problem statement. After that, during the ideation phase we broke down the problem statement into concrete tasks.

The Result

As a result, within tight deadlines, based on the previous research, I completed a set of prototypes, and provided a road map for testing, development and marketing support.

Stop by Cop: mobile app

The Goal

To facilitate and speed up the process of finding legal help for traffic ticket holders, and to help lawyers to get introduced and compete for their potential clients easily and on time.

Approach

After researching a variety of products and solutions available for drivers and lawyers, including roadside assistance, government services, auto repair etc, I came up with a design that helps drivers to avoid frustration and stay calm while seeking for legal help.
At the same time legal companies can make their bids for posted tickets and compete for their clients.

The Result

Intuitive and helpful solution that helps to get all necessary legal support easily and on time, while also facilitating the work of traffic agents.

5
User Interviews Conducted

1
Research-Backed Website Strategy Developed

The Goal

Create a website that reflects the Ukrainian business community’s needs and encourages networking, events, and business growth.

Approach

Conducted stakeholder interviews and 5 user interviews, using affinity mapping and industry research to identify key needs and shape the website strategy.

The Result

Designed a research-driven website focused on personalized networking, meaningful connections, and relevant business opportunities.

UI for Webie CMS

The Challenge

The goal was to design a UI for a content management system (CMS) that can easily manage websites of any complexity.

Approach

After analyzing the CMSs of our competitors and also UIs of other digital products I designed a system that can be easily adjusted for any website and reflect it's IA. I also wanted to differentiate this system by style, colors and perception in order to make it clean and easy to use.

The Result

Functional UI that is crisp, simple and well structured.